Mozilla is introducing a new feature to Firefox aimed at protecting users from bounce trackers, the browser developer has announced. Bounce tracking is a technique where a user clicks a link but ends up reaching their intended destination via an intermediary tracking page. This allows trackers to place and read 'first-party cookies,' which aren’t blocked by the browser, unlike third-party
  • restingboredface@sh.itjust.worksEnglish
    34·
    6 months ago

    I don’t get why companies pull such shady crap to get behavior data. 99% of it is useless and never even is used to make improvements to products or processes.

      • wirehead@lemmy.worldEnglish
        31·
        6 months ago

        More to the point, the company using shady means to collect the data does not need to care if the data is useful, just that it’s marketable.

      • hitmyspot@aussie.zoneEnglish
        16·
        6 months ago

        A lot gets used. A lot doesn’t. The technology is designed with trust in mind that it won’t be abused. It completely is. We should really be redesigning protocols to not be intrusive. A lot of information is given that is no longer needed to be functional.