“It’s so hard to get movies made, and in these big movies that get made — and it’s even starting to happen with the little ones, which is what’s really freaking me out — decisions are being made by committees, and art does not do well when it’s made by committee,” she added. “Films are made by a filmmaker and a team of artists around them. You cannot make art based on numbers and algorithms. My feeling has been for a long time that audiences are extremely smart, and executives have started to believe that they’re not. Audiences will always be able to sniff out bullshit. Even if films start to be made with AI, humans aren’t going to fucking want to see those.”
There’s a great rant by Matt Damon about how we don’t do mid-budget films any more. We get cheap crap, we get AAA level blockbusters with 200 million marketing budgets, what we don’t get is 40 million movies.
The ones big enough to tell big stories but small enough not to attract attention from mid level execs wanting a producer credit.
To be fair, a lot of people are just going to wait for any mid tier movie to show on streaming rather than go to the theater for something that isn’t a high budget spectacle.
Cheap crap is low risk, so who cares if it flops
Yep, before the mid-tier movies came out on DVD, which gave them another boost of profit - in many cases bringing the movie from a loss to profitability.
In the streaming world this mechanism doesn’t exist.