- cross-posted to:
- technology@lemmy.zip
- cross-posted to:
- technology@lemmy.zip
Well, it seems to be official now. Starting April 14, 2025 Google will update its Unfair advantage policy to say it is allowed to show the same ad, from the same company, going to the same page, as long as the ad is in a different ad location. Google was just experimenting with double serving ads earlier and now it is officially going to be allowed.
Adtech is a scam
Recent report showed all these verification companies missed obvious bot traffic and weren’t doing anything prebid even though they were charging for it lol
https://www.adexchanger.com/platforms/adalytics-the-ad-industrys-bot-problem-is-worse-than-we-thought/
No advertising platform has any incentive to prevent bot traffic; they actively profit from ‘failing’ to prevent it.
That’s not true